I thought Home Hardeware was an NHL sponsor?
I must admit I'm not sure I agree with this tactic as it is punishing the companies that
support the NHL as a whole.
Don't get me wrong I understand it but , I'm not sure it's fair because ultimately if sales fall , jobs diminish , and it won't be anyone from the NHL who will be out of work or cut hrs.
I believe the best way to fight this is to have the "real" people affected by this lockout speak about their lost income , their not as "Merry Christmass" , etc.The concession stand owners/workers , teens who are working their way through school , cleaners , ushers , etc.
Get big networks to do TV ads with these people in them , more social media bashing/vids , etc. , make the owners & players wake up to the real world!

__________________
Roto type keeper league.We keep any 6 ;15 teams , 3 div. of 5.We play 3 lines , 3 def. and start 2 goalies.6 BN.Stats are 1pt. for goals and assists , 2pts. for W , tie(O.T. or S.O. loss) 1pt. S.O. 1pt.Weekly line-up from Mon. to Sun.

LW - Malkin
LW - J. Skinner
LW - T. Ennis
LW - Conacher
LW - Raymond
C - Matthias
C - M. Richards
C - V. Filppula
C - Vermette
RW - B. Schenn
RW - M. Read
RW - J. Huberdeau
RW - M. Gaborik
Def. - Pietrangelo
Def. - B. Smith
Def. - Diaz
Def. - OEL
Def. - Stoner
G - Louongo
G - Markstrom
G - Neuvirth