announcement

 

DobberHockey teams up with The Goalie Guild to purchase The Goalie Post, announces new partnership with Hockey Pool Geek.

 

The Goalie Post has been a godsend for fantasy owners with daily transactions. For the past five seasons, site owner Jeff Hillen has been posting the starting goaltenders for every NHL contest. Finally, poolies had a place to go that had everything organized. The clear-as-mud goaltending situation on a day-to-day basis was finally organized. Last minute injury? Hillen already made the change. Coach hiding info on who he will be starting? Hillen gave his best estimate – clearly noting that it is only an estimate – and then updated the post if and when the starter’s name was finally “official”.

 

It wasn’t easy, especially when it was only supposed to be a 'moonlighting' gig.  “A new full time job, two young children, and a loving (but maybe a little bit frustrated) wife prove to be the champions in the competition for my time these days.” Hillen explained.  “I had great plans to make the site bigger and better, but never seem to have the time to do it right.”

 

The multi-million monthly page views took a hit in 2009 when Goalie Post made the move to become a pay site, but thousands of users stuck with it because they knew how reliable and organized the information was. And the option to receive emailed notifications of any last-minute goaltending changes was priceless for poolies who were in the mix for a championship.

 

But two years later, Hillen put the site on the market.

 

It was a match made in heaven. The best fantasy goalie site getting acquired by a partnership of the best fantasy hockey site and the top goaltender scouting site. The possibilities are endless. More marketing power (from DobberHockey) means more traffic, which means more content can be made available for free. More goaltending know-how (from The Goalie Guild) means there is more to offer in the Premium Section. The big winner? Fantasy hockey owners.

 

“With my fantasy goaltending knowledge and expertise acting as a deadly weapon,” opined Justin Goldman, founder of The Goalie Guild and well-respected writer at DobberHockey, “members will instantly improve their daily decisions on who to start, trade, draft, claim or bench. I will utilize my expertise to educate members on a daily basis and provide them with insight that simply can't be found anywhere else.”

 

“It was a no-brainer.” Added Darryl Dobbs, founder of DobberHockey. “Going to Justin to see if he would partner up for this was just the logical move.”

 

Besides beefing up the Premium content to include Goldman’s “advice and raw scouting notes on each and every email update and goalie note that we send out”, there are plans to host a ‘live chat’ as frequently as every week where Goldman and/or Dobbs will answer questions on the fly. The ideas go beyond that. “There will be numerous opportunities for members to have their specific questions answered in a private, confidential manner.” Goldman added.

 

DobberHockey senior writer Jeff Angus also liked the acquisition. “One unique aspect of our site is the goaltending analysis and information we provide, courtesy of Justin Goldman. This just enhances his scope and product offering even more – if Goldman talks goalies, I listen.”

 

Perhaps the biggest splash is the decision to move the critically acclaimed Goalie Grid to the “free” area of the site.

 

“Subscribers who support the website will get the one-on-one help, the emailed updates, the extended ranking charts and the added insight.” Dobbs announced. “Since this kind of content can be found elsewhere on the Internet anyway, Justin and I choose to make Jeff Hillen’s amazing grid free to all users beginning next season and in so doing earn their support to take it further and buy into the Premium content.”

 

As for Jeff Hillen – Goalie Post fans will be relieved to know that he’ll still be around. “The remainder of this season will continue without change, however next season my role will be more of a supporting role, doing behind-the-scenes work as needed. After six years of developing, growing, and painstakingly working on Goaliepost.com it has become like a member of my family and these changes ensure all loyal members will continue to get the service they are accustomed to.”

 

 

DobberHockey announces a working partnership with Hockey Pool Geek, introduction of the Dobber Sports Network

 

Hockey Pool Geek took over the “fantasy hockey’s secret weapon” mantle when Jason Arbuthnot’s Frozen Pool became too famous to be called a secret any longer. This in-depth analyzer not only audits your team, but it breaks down your entire league. In fact, a paragraph here would not do it justice – take a look at what HPG can do for a typical squad.

 

Now imagine that tool with DobberHockey’s player rankings and preseason/midseason projections.

 

“Partnering up with DobberHockey is a natural marriage for Hockey Pool Geek. We're analysis experts, but projections aren't our thing... so strategically it's just a natural fit.” Said HPG co-founder Paul Nielsen. “This partnership will mean that Dobber's projections will underpin the work we do, which was something that our customers have asked for. The biggest boost is that there is a really good collaborative relationship underneath this partnership -- in the end, users of both sites will come out ahead because we're bound to push each other to offer more ways to rule your pool.”

 

The partnership brings together a group of strong fantasy websites and has led Dobbs to announce the creation of the Dobber Sports Network. This will be a fantasy sports hub that navigates to all the fantasy sites under the Dobber umbrella: DobberHockey, DobberBaseball, Frozen Pool, Goalie Post and Hockey Pool Geek. The plan is for everything to fall into place by early June.

 

“I was trying to add two or three partners with a real niche in the fantasy hockey industry.” Explained Dobbs. “Like what Jason adds in Frozen Pool, I thought that if I could bring on that kind of unique edge from other up-and-coming websites, then I could turn this industry on its ear. Hockey Pool Geek was my first phone call.”

 

 

Download the pdf of this press release right here.

 


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Comments (19)add comment

Jarrod Woodson said:

Deadmarshdude
Congratz This is great news which I'm sure will only mean a continuance of the up & up for the now newly formed Dobber Network!! Cheerssmilies/cheesy.gifsmilies/wink.gif
March 30, 2011
Votes: +0

Chris said:

Dr.Smurf
Congrats! This sounds amazing! Can't wait to see it all in action!
March 29, 2011
Votes: +0

Brett Baxter said:

baxpens
Great News, Congrats! Congrats to all ! All the sites are great and even better all in one resource!
March 29, 2011
Votes: +0

Brett Baxter said:

baxpens
Great News, Congrats! I have used GoaliePost for the last 5+ so years, and Frozen Pool forever. Dobber Hockey is the best site out there and these two added to it will make it an even greater resource. Great work and Congrats to all!
March 29, 2011
Votes: +0

Jamie @ Hockey Pool Geek said:

behindthegeek
No joke! Definitely not a joke for Hockey Pool Geek either. We can't wait to start offering our services with Dobber's projections and analysis underneath it all. Exciting time to be a fantasy hockey player!
March 28, 2011 | url
Votes: +0

Justin Goldman said:

GoalieGuild
... LOL! This is NOT an April Fool's joke. If it is, I'm a part of the joke and I'll probably cry myself to sleep haha.

Nope...this is as real as it gets. I am always looking for ways to increase my role as an independent goalie scout. Having a platform like Goalie Post allows me to do this and cover the "Fantasy Goalie" realm 100%. Moving the Goalie Grid back into a "free" realm makes it more accessible and then adding a bunch of my premium content and features to the membership area makes the $9.99 annual fee a no-brainer. I really hope many of you will support this! There will also be a great option to become a member of both GP and TGG for one great low price.

Expect a lot of new features on both websites, a lot of enhancements to the features I've already developed, and lots of good analysis on both goalie websites!
March 28, 2011
Votes: +0

François Gaucher said:

Chicleteur
Wow! That's a huge one guys! Congrats for this journey in a new adventure! Can't wait to see it live next season!
March 28, 2011
Votes: +0

lcbtd said:

germant
Sounds legit but . . . Okay, you can't blame me for wondering if this is all one big April Fool's Day done early considering Dobber's usual yearly attempt to pull the wool over everybody's eyes.

If it is legit, and it certainly looks that way, then good news on the Dobber empire that keeps spreading.

Goldman is, well, gold.

But if this turns out to be a hoax and he's now enlisted outside help to ratchet up the April Fool's Day festivities, then god help us all. lol
March 28, 2011
Votes: +0

Justin Goldman said:

GoalieGuild
... No rise in cost to Goalie Post. It is still going to be $10 per year...$9.99 to be exact. The only change is that The Goalie Guild will be offering a premium membership at a similar yearly cost. But like Goalie Post, there will be plenty of free content available. But a lot of my more in-depth features and audio scouting reports will be part of the premium content. I am also introducing a package where you can gain membership access to both websites (GP and TGG) for just one special low price. No brainer and with the "Goalie Grid" on GP going back to a free service, it's another win-win for everyone!
March 28, 2011
Votes: +0

horrorfan said:

horrorfan
Congrats! This is awesome news - congrats to everyone involved!
March 28, 2011
Votes: +0

HPG said:

fantasyhockeygeek
No change to service costs... ... on the HPG end! If anything, this'll end up with more savings for common customers since we'll be introducing bundles with Dobber.

It's win-win!
March 28, 2011 | url
Votes: +0

Ross The Boss Palmer said:

Ross The Boss Palmer
NHL Partnership with the NHL on the way? Seems possible. Muscle out Yahoo! or become their official provider of info for their hockey fantasy leagues (and baseball) because their current contributors are trying their best but are easily out-muscled by the partnerships, writers, contributors, and members of this site.

Congratulations, and I look forward to your future endeavours!

March 28, 2011
Votes: +0

GMGates said:

GMGates
... Very Nice - Congrats and Good luck!
March 28, 2011
Votes: +0

Fred Poulin said:

Slasher98
Dobberbaseball Glad to be part of the extended family! Keep on the good work Darryl! Come and see my work at Dobberbaseball! Opening day is Thursday!
March 28, 2011
Votes: +0

Repent Tokyo said:

repenttokyo
good luck dobber and crew.
March 28, 2011
Votes: +0

Dave Poleck said:

hockeyrobot
... Congrats!!! Can't wait to see what you guys come up with.
March 28, 2011
Votes: +0

Pengwin7 said:

Pengwin7
Super... I hope... This sounds like it will be a real winner!
The hands-down best fantasy hockey information anywhere.

(I'm just hoping that this isn't like when a new Moe's menu goes up on the wall... because they raised the prices on all of the items. Please, oh please, tell me everything is still going to be free.)
March 28, 2011
Votes: +0

Ryan said:

letnry
... Congratulations to all involved!! I had actually completely forgotten that Goalie Post existed since they went to a pay site. Nice to see you will be returning some of their tools to free options.
March 28, 2011
Votes: +0

praba said:

praba
... sounds awesome! congrats
March 28, 2011
Votes: +0
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